Plan campus activities that will demonstrate that ongoing growth and development on the campus  - showcasing future plans and new developments

Position MSA as the leading private higher education in Africa

Assisting with MSA rebranding phase and external comms

Profiled the academics to demonstrate the high standard of the MSA lectures

Highlight continuity and the future of the institution – with focus on African roots / Africa-nism

Use positive influence to highlight strength of MSA programmes, focusing on quality and new programmes being launched

Ensure alignment with marketing and social media messaging to deliver an integrated and consistent approach to communications

Using students and alumni to proactively demonstrate good news stories

A social media plan was put together and suggested social media posts were developed